Public Affairs & Strategic Communication
Influence through trust
N Strategy is a Stockholm-based consultancy specializing in Public Affairs and strategic communication for regulated industries. We help companies and organisations build trusted relationships and strengthen their influence by engaging businesses, civil society, public authorities, and political decision-makers.
Four service areas, one shared goal — to strengthen your position.
We work where the relationship with politics and society is critical for managing risks and finding opportunities.
Influence the decisions that shape your business
N Strategy specializes in regulated industries, where relations with policymakers and authorities are key to managing risks and identifying opportunities. We strengthen your position through analysis, advocacy, and building long-term stakeholder relations.
- iAnalysis and AdvisoryWe help you understand how to navigate and position your organisation within complex political and regulatory issues.
- iiPolitical Monitoring and AdvocacyWe provide ongoing monitoring and high-level advocacy on political and regulatory issues relevant to your business.
- iiiStakeholder Mapping & ManagementWe identify the stakeholders who influence your business, analyse their motivations, and help you build sustainable relationships.
- ivCoordinated AdvocacyWe help you identify potential partners, plan and execute coordinated advocacy activities with like-minded actors.
- vOperational & Interim SupportWe offer operational support when in-house resources are insufficient or when you need an interim solution.
Transparent, credible, and trusted
We help you develop and implement strategies and plans that enhance external understanding of, and trust in, your organisation. With growing scrutiny and regulation, being transparent and credible has never been more important.
- iAnalysis and AdvisoryWe help you map and analyse potential brand risks and opportunities, and position your organisation effectively.
- iiMessage Development, Strategies, and PlanningWe create impactful, audience-tailored messages and strategies that strengthen long-term trust in your organisation.
- iiiMedia Positioning and Public VisibilityWe support you in reaching the right audiences through appropriate channels, from press releases to conference participation.
- ivTrust-Building Activities and PartnershipsRoundtables, seminars, and strategic partnerships to proactively advance your agenda and build credibility.
- vRisk Assessment and Crisis CommunicationWe assist with risk mapping and developing crisis communication plans to protect your reputation.
Understand the landscape — and how to achieve influence
We help you gain a better understanding of political processes and regulatory environments, as well as the practicalities of effective advocacy. Our tailored training and workshops provide the tools for successful advocacy, whether acting independently or with consultancy support.
- iInfluencing Political DecisionsLearn the essentials of effective advocacy. Is engaging a decision-maker enough, or does success require a more comprehensive approach?
- iiUnderstanding Swedish Politics and GovernmentLearn how to navigate and interact with the political and governmental establishment in Sweden, and how it differs from its EU and continental counterparts.
- iiiBuilding a Strong Public Affairs FunctionEstablish or refine your public affairs function. Learn how to integrate it effectively into your core business.
- ivCommunicating Organisational ValuesTake control of your organisation's narrative. Reach key stakeholders with compelling, resource-efficient messaging.
- vMaximizing Membership ValueUnlock the full potential of your industry association membership through collective action, networking, and shared advocacy.
- viSucceeding at Almedalen Political WeekGain the tools to achieve visibility, influence, and networking success during Almedalen Political Week.
Build an organisation that delivers
We offer strategic support for industry associations and interest groups, with a focus on strengthening influence, effectiveness, and member value. Through evaluation, strategy, and implementation support, we help you achieve tangible improvements in effectiveness and member engagement.
- iEvaluation & BenchmarkingIdentify areas for improvement and discover how to achieve your goals through analysis and comparisons with best practices.
- iiStrategic DevelopmentEnhance member value, increase the effectiveness of advocacy efforts, and strengthen your organisation's position.
- iiiImplementation & Follow-UpEnsure improvements, effective governance, and robust processes to achieve goals and measurable progress.
On working style, commitment, and the ability to build trust and achieve influence.
Having worked closely with Pär at Kindred Group, I have seen how he has built strong, long-term relationships with key individuals and organisations. With his broad expertise and extensive experience, he can conduct efficient advocacy efforts with minimal resources, achieving tangible results.
As a representative of a newly joined member company, Pär quickly became a leading voice among member representatives. His curiosity and drive brought energy and fresh perspectives to the organisation.
Pär is genuinely passionate about what he does, and I have great respect and trust in him. Always attentive, solution-oriented, and with an ability to identify opportunities. With his help, we have established several partnerships we would not have achieved otherwise.
Relationships that last — solutions that benefit all parties.
I'm Pär Nygårds, founder of N Strategy, with a background in Public Affairs across the tech, telecom, and gaming industries.
After many years in trade organizations and large corporations, I launched my own consultancy in 2024 to offer more tailored and client-focused services at the intersection of business, civil society, public authorities, and politics.
N Strategy's strength lies in relationship building and delivering long-term, robust solutions that benefit all parties. We help you conduct effective advocacy and establish sustainable relationships with the key stakeholders who impact your operations.
Pär Nygårds